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Snap CEO Evan Spiegel just threw some major shade at Facebook

Oh, Snap! Mark Zuckerberg and Co just can't catch a break

Ujjainee Roy @UjjaineeRoy 30 May 2018, 4:24 PM
Evan Speigel has some zingers

Evan Speigel has some zingers Image: Twitter

Snap CEO and super rich millennial, Evan Spiegel came for Facebook and its co-founder Mark Zuckerberg with a crisp zinger during his latest interview.

Facebook has often been accused of copying Snap's (formerly SnapChat) features. For instance, the 24-hour photo montage or the Stories, which Facebook has also incorporated into Instagram, WhatsApp and Messenger, was first introduced by Snapchat.

Only if Zuckerberg and Co would also copy their privacy policies — they could stay out of trouble. Spiegel's words, not ours.

"We’d appreciate it if they copied our data protection practices also. It’s important to remember that there was no Russian manipulation of data on Snapchat,” Spiegel said at the Code Conference in California. Oh, snap!

The 27-year-old Snap CEO is obviously referring to the Cambridge Analytica scandal which led to an unauthorised use of data from 50 million Americans by a political consultancy called Cambridge Analytica, which was actually working for Donald Trump.

It is known that Snap collects less user data than Facebook does, though it still allows advertisers to target ads, based on demographics acquired by the company. 

"Fundamentally, they’re (Facebook) having a really hard time changing the DNA of their company. And the DNA of their company is all about having people compete with each other online for attention," he added.

Snap and Instagram (which is owned by Facebook) have been steady competitors, considering both apps engage users through photos and videos. In fact, users have noticed how Instagram has tried to clone itself like Snap in the last few years.

"Fundamentally, I think the changes have to go beyond window dressing to real changes to the ways that these platforms work,” said Spiegel

Instagram Story vs Snap Story

Instagram Story vs Snap Story Image: Twitter

Spiegel, who recently welcomed a baby boy with former Victoria's Secret supermodel Miranda Kerr, directly addressed Facebook's attempts to copy Snap. 

"If you design something that is so simple and so elegant, that the only thing other people can do is copy it exactly … that as a designer is really is the most fantastic thing in the world,” Spiegel said. Ouch!

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